Page 4 - City Furniture
P. 4

CUSTOMER                                                                                                                                                         IS NOT
                                                                                                                                                                                                                                                  WHAT


                                                                                 PERCEPTION                                                                                                                                                     VISIBLE?















                                                                                                                                                                                                                                           Long Term Reliability





                                                                                                                                                                                                                          Quality                                        Service Force




                                                                                                  WHAT IS
                                                                                                  VISIBLE?                                                                                                                                        Spare Cost









                                                                                                                                                                                                                        Longevity                                       Downtime Loss




                                                                                                                                                                                                                                              Manpower Cost
                                                                                                Lowest Pricing






                                                                           Faster Delivery                             Warranty                                                                                    Maintenance Cost                                    Reputation Loss
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